The Driven Local Blog

Digital Marketing Insights To Help You Succeed Online.


In today’s fast paced environment there are many tactics you can use to improve your business’s visibility and gain more leads and prospects. One great method that is often overlooked is the value of exhibiting at business and industry conferences, trade shows and exhibitions. Here at Driven Local we sponsor, exhibit and attend many of […]

Marketing isn’t what it used to be a decade ago. Since then, it has gone from mass messaging to very strategic, targeted campaigns. From talking at consumers to talking with consumers, providing customer service in under 140 characters. For us marketers, it really is an exciting time. We now have an endless supply of analytic […]

Love is in the air, and with Valentine’s Day just a week away, we suggest you make sure it’s flowing through the digital airwaves as well! No, we’re not suggesting you join Match.com — unless of course you want to, then by all means! We’re talking about showing some tender love and care to your […]

Justifying an expense of $5 million for 30 seconds during the Big Game sure is proof of brand confidence — wouldn’t you agree? Each year, over 100 million people turn their attention to two teams throwing a ball back and forth for an average of four hours. But let’s be real with ourselves here — […]

The world of social media is constantly changing — and with so many platforms and algorithms out there, it’s hard to keep up. That’s why we provide our clients and followers with This Month in Social — where we highlight the biggest changes in social media and how we prepare to tackle them. Instagram Brings […]