Video Marketing Articles

There is nothing more valuable than time, so why are you still making your clients and customers read so much? Over the past few years we’ve seen just how important video has become, and for more reasons than one – what would you rather do? Read a page full of text or watch a one […]

It seems like everyday, there’s a new statistic on the future of video on the web. We’ve produced multiple videos and blogs on this topic, but since the numbers keep changing, it’s time for another! I run the video department here at Driven Local, as well as my own YouTube channel, so I make it […]

As an avid YouTuber, I’ve been very much against the idea of Facebook video since the day it was introduced. However, recently I’ve jumped on the bandwagon… Well, kind of. I’ve seen firsthand that Facebook drastically reduces the reach of Youtube embeds compared to their native player. If you already have an audience that you’ve […]

Over the past few years, we’ve seen video marketing go from a niche to a legitimate and established marketing strategy. According to YouTube, more than 1 billion unique users visit the site each month, spending more than 4 billion hours watching video content!  Furthermore, four days of content are uploaded every minute. Wait a second, that can’t […]